Founded in 2014, Yacht Harbour has now gone through nearly 3 years of rapid growth, packed with milestones and interesting events. In this list are 11 things about Yacht Harbour that are not widely known, but we thought were interesting enough to share.
#1 Yacht Harbour started as an Instagram channel
Even though Yacht Harbour's initial plan was to build a web platform for a marketplace of yachts for sale, the company started an Instagram account in August 2014 to get some sort of traction, ahead of the launch of its website in December of that year.
At a time when no yachting media companies were on the platform, the strategy proved successful and saw Yacht Harbour get to 10,000 followers in under 4 months. This, in turn, proved instrumental to getting the first users to Yacht Harbour.
#2 We power instant results for a Top 5 search engine
Another little known fact about Yacht Harbour is that the company's index powers an instant result snippet for search engine, DuckDuckGo. One of the 5 available search settings on an iPhone, DuckDuckGo is a search engine built with privacy in mind.
Any user searching for a particular yacht on the platform, will see on top of search results an image of the yacht with it's main specifications, which DuckDuckGo displays using an API built by Yacht Harbour on top of its database for the search engine.
#3 News coverage was first meant as a content marketing play
Even though our audience is now spread evenly across its superyacht marketplace and its news section, Yacht Harbour's editorial coverage was started only in October 2015 to act as a content marketing vehicle for its search platform.
Despite these plans, news coverage rapidly evolved and grew to serve the purposes of a true media company, which Yacht Harbour has since become. Stories broken by our news department are now often used as sources by international media such as the BBC, CNBC and others.
#4 We built a chat bot to answer any yachting question
Developed in a wave of growing excitement over chat bots, Brook became the first chat bot in yachting that used a combination of machine learning, natural language recognition and big data to answer any question related to yacht.
Although Brook was since retired due to a lack of users, Yacht Harbour did manage to build a working version, answering over 80% of asked questions. Its original interface can still be seen here. When live it was even accessible from the Telegram messaging platform.
#5 Our content can be found on Forbes and Business Insider
As part of its content distribution strategy, Yacht Harbour struck deals with Business Insider to distribute part of its English-language content and to contribute stories to the French and Russian versions of Forbes.
With news stories around yachting and articles trying to open up the field to a more general audience, this content was read over 2 million times so far in 2017.
#6 We ran a crowdfunding campaign in our first year
Far from today's peak of attention around ICOs, Yacht Harbour ran a crowdfunding campaign in 2015 as an experiment, ahead of the launch of its charter marketplace to offer heavily discounted deals and lifetime advantages for participants.
Through the campaign, Yacht Harbour raised just under $3,000 from a series of contributors. The value of some the items offered then by Yacht Harbour has grown over 1,000x today.
#7 We get 10 million impressions of our content every month
Having rapidly grown from the 23 visitors Yacht Harbour on the day of it's launch, the company's combined channels now reach over 10 million impressions every month. This figure includes Yacht Harbour's website traffic, social media reach and audience on third-party platforms.
#8 There are sometimes easter eggs on Yacht Harbour
Sometimes overtaken by the holiday spirit, Yacht Harbour's homepage can sometimes change to adopt a special skin for limited times as seen above. So far, the company has dressed up its website for Halloween, Christmas and New Year's Eve but other events may soon be coming.
#9 One million minutes are spent watching Yacht Harbour's videos monthly
Playing an increasingly important role for any media company, videos have been a key to Yacht Harbour's success as well with over 800 days worth of videos being watched on our platform every month. The latest Black Pearl video alone reached over 3 million impressions on our network.
#10 Our Facebook page outranks its nearest competition 10 to 1
Owing much of its success to social media, Yacht Harbour has always tried to dominate the space in the superyacht sector and Facebook is currently the most reflective of this paradigm. Whereas Yacht Harbour gets 36,500 engagements on its page every week, the nearest competition currently sits at 3,300 engagements per week.
#11 It took us over 20,000 hours to build the Timeline platform
A major step forward in yacht search, Yacht Harbour's Timeline platform was launched in May 2017 after over 20,000 hours of research. The platform, compared to a Bloomberg terminal for yachting, lets its subscribers track the market in real time, discover the story behind any yacht and find the best deals on the market with big data.
Photos by Julien Hubert
Sanlorenzo has introduced its largest crossover yacht to date, the 36.5-meter SX120, featuring the first marine implementation of Volvo Penta's IPS Professional Platform. The yacht will debut at the Cannes Yachting Festival from September 9-14, 2025.The SX120 represents a technical evolution in the Italian builder's crossover range, combining elements of flybridge and explorer yachts. Its key innovation is the IPS Professional propulsion system, utilizing four compact 1,000 HP engines in twin-pod configuration. This setup reduces engine room space by 30% compared to conventional systems while improving fuel efficiency through Volvo Penta's Eco Mode automation and Selective Catalytic Reduction emissions treatment.Designed by Zuccon International Project with interiors by Piero Lissoni, the 270 GT yacht features a 70 sqm transformable beach club with retractable swimming pool and opening side terraces. The four-deck layout includes: lower deck with four convertible guest cabins, crew quarters, and hammam, full-beam master suite with private bow patio, dining area for 14 located at the main deck, and 360-degree lounge convertible to media/play room at the upper deck. "The IPS Professional Platform allows unique design solutions for large yachts by reclaiming space typically dedicated to propulsion," said Sanlorenzo CEO Tommaso Vincenzi. The system enables a 15% reduction in fuel consumption at cruising speeds of 12 knots, with noise levels reduced by 7dB compared to traditional shaftline configurations.Construction utilizes advanced composites with carbon fiber reinforcement in high-load areas. The first hull features Lissoni's signature interior design with steel-clad central staircase, backlit master suite headboard, and ceramic marble-effect bathroom surfaces.Two additional SX120 units are currently in production, with delivery slots available from 2027. Pricing remains undisclosed, though industry analysts estimate base configuration costs exceeding €25 million. The model expands Sanlorenzo's SX line that began with the SX76 in 2017 and now represents 28% of the builder's order book.Volvo Penta Marine Sales VP Nicola Pomi noted: "The hydrodynamically optimized counter-rotating propellers reduce energy losses by 18% while improving low-speed maneuverability." The propulsion package includes integrated hybrid readiness for future battery retrofits.With 40% more exterior space than conventional motoryachts in its class, the SX120 offers 215 sqm of deck areas including a 45 sqm sun deck. Storage capacity accommodates a 5.5-meter tender and water toys in the garage.Sanlorenzo reports strong interest in the model from European and Asian markets, with the first unit destined for Mediterranean cruising. The builder currently has 17 yachts under construction across its SX, SP, and SD lines at its Ameglia and La Spezia facilities.Sanlorenzo was founded in 1958 in Viareggio by yacht builder Gionvanni Jannetti. In 2005, Massimo Perrotti became the majority shareholder in the shipyard. Sanlorenzo builds yachts ranging from 28.60 to 73 meters in length. Credits: Sanlorenzo
July 9, 2025
Silent Yachts has launched its new 24.38-meter SY80 solar-electric catamaran, scheduled for world premiere at the Cannes Yachting Festival (September 9-14, 2025). The first unit, a sold 2-Deck configuration, features four guest cabins including master and VIP suites.The SY80 offers three layout options (2-Deck, 3-Deck Open, 3-Deck Closed) with customizable deck arrangements. The inaugural model includes a 360-degree helm station, panoramic saloon, and storage for water toys in a concealed garage. Performance specifications include a 12-knot top speed, 7-8 knot cruising speed, and solar array capacity of 22.4 kWp with 522-696 kWh battery options.Two additional 3-Deck versions have been sold. No pricing was disclosed. The Italian-built catamaran expands Silent Yachts' solar-powered range, following previous models like the SY60.Silent-Yachts is producing the world’s first fully solar-sustainable oceangoing production catamaran yachts. They are powered exclusively by solar energy and capable of cruising up to 100 miles per day. In 2009, founders Heike and Michael Köhler, who have spent 6,000 days cruising more than 75,000 miles all around the world, launched the Solarwave 46, the first fully self-sufficient blue-water catamaran after years of testing solar-powered propulsion, and they have been building boats ever since. Credits: Silent-Yachts
July 9, 2025
Nominations are now open for the sixth edition of the Design Innovation Award, recognizing international excellence in marine design and innovation. The award ceremony will take place on September 19, 2025, at Palazzo Ducale during the 65th Genoa International Boat Show (September 18-23).Automotive designer Walter De Silva, recipient of the Compasso d'Oro and former head of Volkswagen Group Design, will chair the jury. "This award highlights how innovation and design quality merge with sustainability and beauty," De Silva commented.Organized by the Italian Marine Industry Association and the Genoa Boat Show, the competition has grown from 40 submissions in 2020 to over 90 entries in recent editions. The award evaluates projects based on technological advancement, sustainability, and design quality.All exhibitors at the 2025 Genoa Boat Show are eligible to participate. No submission deadline has been specified.Credits: Genoa Boat Show
July 9, 2025
Bilgin Yachts has revealed interior details of the 49.9-meter Camila, the second hull in its Bilgin 163 series, delivered in May 2024. The yacht was sold in 2023 to a U.S. client through FGI Yacht Group and Bilgin's commercial director Berkay Yılmaz.Unique Yacht Design developed the exterior, featuring extended deck spaces including a 21-meter sundeck and 12-meter bridge deck aft. Italian studio Hot Lab created the interior design, employing champagne, cream and pearl grey tones with wood, metal accents and Italian fabrics."The clean architectural volumes feature soft transitions between materials," said Hot Lab's Enrico Lumini. Notable elements include a full-height glass lobby partition, floating staircase, and sundeck skylight. The six-cabin layout includes a large beach club, with Bilgin claiming 20% more volume than comparable 48-meter yachts."Camila combines distinctive elegance with sportive exterior lines," said Yılmaz, noting the owner's active participation in the design process. No performance specifications or pricing details were disclosed. The first Bilgin 163 hull, Eternal Spark, was delivered in 2022.Bilgin Yachts is a boutique shipyard on the European side of Istanbul, building 50 to 120m luxury superyachts. It has been a family-run business for five generations since the early 1900s.Credits: Bilgin Yachts
July 7, 2025
VisionF Yachts has announced the near-completion of its new 14-meter Superfast 46 performance boat, capable of reaching 80 knots. The model will make its global debut at the Cannes Yachting Festival 2025 (September 9-14), with the first unit launching in coming weeks.The carbon fiber composite vessel features twin Mercury 450 HP Racing Sportmaster engines with Mercury's Active Trim system and Racing Revolution X propulsion. Its 3.7-meter beam and 0.47-meter draft combine with hydraulic steering and optional joystick controls for high-speed maneuverability.Technical specifications include 600-liter fuel capacity for approximately two hours of operation at maximum speed, Garmin 19" navigation displays, and a Fusion Apollo sound system. Safety systems comprise three bilge pumps and dual fire extinguishers.The Superfast 46 represents a new direction for VisionF, known primarily for luxury catamarans like its electric E-Cat series and aluminum models up to 47 meters. No pricing or delivery timelines beyond the Cannes presentation were disclosed. VisionF Yachts in Turkey was set up by Coşkun Bayraktar in Istanbul in 2019, but despite the shipyard’s relative youth it is a brand that is going places in the power catamaran world. In November 2020, VisionF Yachts debuted its first vessel, the VisionF 80. Credits: VisionF Yachts
July 7, 2025