World-renowned naval architect, designer and Vitruvius Yachts creative compass Philippe Briand has a lot of experience in the yachting industry. Under the Vitruvius banner, Briand has developed a recognisable aesthetic that is efficient, practical and beautiful, covering the full spectrum of motor yachts from conventional lifestyle cruisers to exceptionally adventurous expedition vessels.
Philippe Briand
Below, Briand reflects on what he has learned from the past ten years of designing some of the world’s most adventurous motor yachts, and what the future holds for the market.
On the needs of clients
We have historically split the yachting market into an oversimplified, condensed range of categories for owners. In order to design the best yachts for our clients, we need to understand what they want to do with them, and appreciate that this might change throughout their ownership journey.
Galileo G. Philippe Briand's sketches.
In the luxury car industry, there are approximately ten different categories for buyers to choose from, ranging from sporty Ferraris to sumptuous Bentleys to robust 4x4 Range Rovers, with intermediate categories like SUVs in between. By subdividing the market into these niches, the car industry has been able to expand the market by identifying clients more precisely; this is something we need to do in yachting.
Nautilus in New York
At Vitruvius Yachts, we believe that the motor yacht market fits onto a spectrum with three major categories: lifestyle yachts sit at one end, highly autonomous and specialized expedition yachts are at the other, and versatile explorer yachts sit somewhere in between the two, depending on their owners’ requirements for equipment. Naturally, all the yachts, whatever their category definition, need to be comfortable, seaworthy and efficient.
On lifestyle yachts
To be a gamechanger in the lifestyle yacht category, which is by far the most prolific, you need to find ways to improve efficiency and provide a lifestyle suited to young-minded owners.
Lifestyle yachts make up around 90% of the market today. When it comes to designing these ‘Superyachts,’ like those we usually see cruising in the warm climates of the Mediterranean and Caribbean, in order to stand out you need to be able to tailor the offering to owners’ lifestyles and preferences, with the utmost level of comfort.
Najiba. Photo: Tom van Oossanen
Our yachts 58m Najiba and 73m Nautilus (ex Grace E) are great examples of this. They provided their owners with wellness facilities, vast amounts of outdoor space, superb views throughout their interiors thanks to large amounts of glass, and all the desirable water sports toys and technologies to entertain the family.
On explorer yachts
Exploring the world brings you a richness in knowledge and culture. Explorer yachts – which are capable of visiting more remote waters – need to be even more seaworthy and practical than lifestyle yachts, with a wider range of autonomy.
Exuma. Photo: Giuliano Sargentini
It is our job as a designer or naval architect to improve or refine these qualities, bringing our knowledge of hydrodynamics and engineering to create a yacht that complies with the owner’s intended cruising programmes. We also need to take into account additional stowage requirements within the hull for large, specialist equipment such as submersibles or land vehicles. This thinking led to the concepts of Vitruvius’s earliest projects,45m Exuma and 55m Galileo G.
Galileo G. Photo: Giuliano Sargentini
When Exuma was delivered in 2010, she was a completely unique offering. Everything that came before her was more like a trawler, a type of yacht that was a fixture in the market for a long time. Trawlers have a long range of autonomy but they are usually quite small – within the 20-30m range – and are not generally comfortable or modern enough by today’s yachting standards, particularly in regards to the space provided for accommodation.
It is safe to say that the solution we came up with was an explorer yacht that positively encouraged a desire to cruise as much as possible. Since her delivery, Exuma has logged more than 100,000 nm, which is more than two complete circumnavigations and quite exceptional for a pleasure yacht; her owner counts his visits to remote islands in the Pacific Ocean as one of the best experiences he has ever had. Galileo G has also travelled extensively, including to the high latitudes, taking in Antarctica and the Northwest Passage.
Exuma. Photo: Giuliano Sargentini
They say that imitation is the sincerest form of flattery, and we feel heartened that there has been a growing trend in the use of many design features and capabilities that first appeared on our explorer yacht Exuma, including the plumb line bow. Of course, before Exuma there were luxury yachts that travelled the world extensively, such as Octopus, but their scale needed to be much, much larger to achieve the kind of autonomy required for a global cruising programme with this degree of comfort and lifestyle onboard.
On expedition yachts
An expedition yacht is distinguished from an explorer yacht in that it needs to have very specific qualities and capabilities for a particular purpose or goal, with corresponding tools, tenders or equipment on deck. The purpose of the vessel is usually to take the owner to a particular spot or to carry out a specific activity – the destination being more important than the act of travelling itself – and, once the vessel is onsite, they can then execute the purpose. The entire design concept therefore revolves around these highly specialised owner requirements. It is not unlike the approach for creating a scientific research vessel – much like those adapted and used by Jean Cousteau in his time – except with a much higher level of comfort and detail.
Vitruvius No. 8.
For our Vitruvius No. 8 55m expedition yacht, which is currently being built at Feadship in the Netherlands, all our design work stemmed from the owner’s requirement to have a 6.3-t, three-person submersible onboard, launched and retrieved by a hefty 8-t Palfinger knuckle-boom crane. The yacht’s open aft deck needed to house the submersible and crane, as well as a Toyota Land Cruiser and two tenders, including a 5.6m multipurpose tender and an 8.0m limousine. All this had to fit on the rear exterior deck of a 55m yacht, while still providing ample luxury guest space inside to enjoy the degree of comfort you would expect on a superyacht, including a large owner’s suite and four further guest cabins alongside accommodation for a crew of fifteen. The owner wants to experience the kind of comfort we see on traditional superyachts, so we effectively needed to fit the interior real estate of what would be expected on a 55m luxury lifestyle vessel into half of the yacht.
Vitruvius No. 8.
We are in exciting new territory when it comes to offering truly ‘luxury’ level expedition yachts of this kind. There almost always has to be a trade-off in volume for luxury spaces when you want more functionality, more equipment like SUVs and submersibles, and more opportunity to explore the world. However, less volume does not have to mean that the yacht is less functional or comfortable, and it is down to the designer’s skill to optimize the yacht’s potential. As long as the client understands the realities of the trade-offs, they can gain so much more in terms of the experiences they have with their yacht.
On adventurous yachts for a new generation
The profile of clients buying explorer and expedition yachts is evolving, which is thrilling as a designer. We can offer a modern luxury yachting solution that is not at odds with the values of a newly emerging generation of owners.
In the past, clients for explorer and expedition yachts have tended to be more experienced, perhaps having owned several vessels and expressing more interest in specific design details and technical performance. But I believe that explorer and expedition yachts are becoming less niche, and more first-time buyers will be starting their ownership journeys with them in the near future. It has been reported that the explorer and expedition yacht market has experienced a two-digit growth since 2008, and that it currently represents around 10% of the entire superyacht market, which is not far off the proportion of sailing yachts at this size level. I believe it is not a stretch to suggest that clients who in the past would have bought sailing yachts are now transferring their interest to more of an explorer- or expedition-type yacht, because, just like a sailing yachts, they are ideal for longer journeys, and they can bring you closer to nature.
Exuma in Fiji.
These new clients also want to minimise the impact on the environment from their yachting activities by choosing vessels that offer higher efficiency and lower emissions. The greatest influence you can have on the sustainability of a yacht starts with your approach to its naval architecture, through the development of an efficient hull, supported by technologically advanced propulsion systems. Through collaborative efforts initiated by the Water Revolution Foundation, the yachting industry is making great advances in quantifying the relative sustainability of yachts through the creation of the Yacht Environmental Transparency Index (YETI, for short). This allows us to indicate and provide guidance on what constitutes an environmentally responsible yacht in a more precise way.
Nautilus (ex Grace E). Philippe Briand's sketches.
Although I maintain that the Mediterranean Sea is an exquisite option when it comes to cruising, our oceans have the potential to offer much more. Today’s yachts visit just 3% of the planet’s coastlines; there is still so much left to discover and experience. This can be a point of attraction for both experienced owners who have extensively cruised the typical waters in the Mediterranean and Caribbean, as well as newcomers to yachting who have a respect, curiosity and appreciation for the natural wonders of the world. With the technology and design tools at our disposal, we can deliver the experience that these new owners desire without the yacht’s operation being at odds with their environmental sensibilities.
Najiba. Photo: Tom van Oossanen
Philippe Briand is the founder and designer of Vitruvius Yachts Ltd. He made his name designing award-winning sailing yachts under his own brand name and building on that experience has led him to create a revolutionary range of motor yachts: Vitruvius Yachts with a range in size of over 100m in length.
With over 12,000 boats built to date, Philippe Briand could reasonably be considered the most prolific yacht designer of our time.
Credits: Vitruvius Yachts
Royal Huisman has unveiled a 50-meter concept yacht named AERA. The design incorporates a wing sail system and fuel cell technology aimed at reducing emissions. The concept follows the shipyard's 2024 launch of Project Tidal Shift, an environmental initiative focused on ecological preservation.The yacht's wing sail, developed by Artemis Technologies and Rondal, measures 245 square meters and is capable of rotating 360 degrees. The unstayed wing sail system does not require traditional sails, sheets, blocks, or winches. Two electric motors inside the yacht rotate the mast, while hydraulic cylinders control adjustable flaps along its trailing edge.AERA is designed to operate under 500 gross tonnage. The concept results from a collaboration between Royal Huisman, Rondal, designer Cor D. Rover, and Artemis Technologies. The design allows the vessel to function under both sail and power.Royal Huisman previously delivered the world's first hybrid superyacht, Ethereal, in 2009. The shipyard states that AERA represents a continuation of its focus on integrating new technologies to address sustainability in yacht building.Royal Huisman is a Dutch shipyard established in 1884 in Ronduite, building and refitting custom luxury sailing and motor yachts at its shipyard in Vollenhove, the Netherlands.Credit: Royal Huisman
September 17, 2025
Tankoa Yachts has completed the acquisition of the business division of Otam. The transaction, finalized in agreement with both companies' founding families, includes the Otam brand and its historic shipyard in Genoa. The dockyard facilities in Santa Margherita Ligure remain under the current ownership.The acquired Genoa facility comprises approximately 4,800 square meters of covered areas, 3,300 square meters of open-air spaces, and a water basin of nearly 10,000 square meters. Tankoa Yachts plans to implement a restructuring program that will include extending concessions, reorganizing the areas, and constructing new production sheds.The operation includes the integration of Otam's workforce into Tankoa Yachts. All employees are being transferred to ensure job continuity and to add new skills and experience to the shipyard.The Otam brand, with its existing heritage and international reputation, becomes part of Tankoa's portfolio. Tankoa Yachts stated it will preserve the brand's legacy while defining a strategy aligned with its long-term vision.This acquisition represents a continuation of the expansion project Tankoa Yachts presented at the beginning of 2025 and strengthens the company's presence in the Genoa region.Credits: Tankoa Yacht
September 17, 2025
Sanlorenzo will present a fleet of eight yachts at the 65th Genoa International Boat Show, scheduled from September 18 to 23, 2025. The exhibition will be headlined by the Italian public debut of the new SL110A model.SL110AThe 33-meter SL110A represents the latest evolution of the shipyard's asymmetrical line. Its exterior design was developed by Zuccon International Project, with interior spaces curated by Piero Lissoni. The yacht achieves a top speed of 27 knots. Notable features include an owner's suite spanning the vessel's full beam with direct access to a forward pool area.SL86AThe display will include several other models from Sanlorenzo's product lines. The Smart Performance series will be represented by the SP92 sports yacht. The asymmetrical line will feature both the SL86A and SL90A models. The semi-displacement range will include the SD90 and SD96, designed for flexible interior layouts. The SX100 and SX88 crossovers, blending flybridge motor yacht features with explorer yacht characteristics, will complete the presentation.SD90This extensive showcase marks Sanlorenzo's participation in one of Italy's principal nautical events. The shipyard's presence at the Genoa show underscores its continued focus on the domestic market and its diversified product portfolio. Sanlorenzo was founded in 1958 in Viareggio by yacht builder Gionvanni Jannetti. In 2005, Massimo Perrotti became the majority shareholder in the shipyard. Sanlorenzo builds yachts ranging from 28.60 to 73 meters in length. Credits: Guillaume Plisson; all provided by Sanlorenzo
September 17, 2025
Zeelander Yachts will present its new flagship model, the 24-meter Zeelander 8, for the first time at the Monaco Yacht Show 2025. The yacht will be located at berth C27 Quai Chicane during the event, which takes place from September 24 to 27.The yacht features a layout with social areas on the main deck, including lounging and dining spaces, along with a galley. The lower deck contains three guest cabins. The master stateroom is positioned amidships and includes windows and a headroom exceeding 2.1 meters. The first hull includes customized modifications, such as relocating the galley to the starboard side of the salon and integrating the bar area with the cockpit.The yacht is equipped with a large targa sunroof and retractable aft doors. Sound levels are reported to measure below 65 dBA at its full speed of 32 knots. The yacht can reach speeds of up to 40 knots with optional larger engines.Each hull is built to owner specifications, with customization handled by the shipyard's engineering team. The exterior design maintains the stylistic features consistent with other yachts in the Zeelander range.Zeelander Yachts was founded in 2002 in the Netherlands by Sietse Koopmans. The first model was unveiled to the public in 2008. The launch model Z44 received positive reviews at the Monaco Yacht Show and drew enormous crowds, despite being at an event dominated by much larger yachts. Within three years, the Z44 had been successfully introduced to the US as well as Europe, and it was an obvious direction to add a larger model to the fleet. The first Z55 was delivered in November 2015, and the flagship Z72 was launched in March 2019.Credit: Tom van Oossanen/Zeelander Yachts
September 16, 2025
Pearl Yachts has established a new French dealership, Pearl France, with an office in Antibes. The facility is located at Avenue de Verdun, 06600 Antibes, in the Port Vauban area. The office is operated by Cenk Efe, Founder and Director of the Mallorca Marine Group 1994, and will serve as the brand's exclusive representative in France.Iain Smallridge, Founder and Managing Director of Pearl Yachts, stated: “France has always been one of the most important markets for Pearl Yachts. With the opening of Pearl France, we are strengthening our presence in the Mediterranean’s most vibrant yachting hub. Cenk’s expertise and reputation are second to none, and we are confident that this new chapter will bring our boutique philosophy and unique approach even closer to every client and brand enthusiast based in France.”Iain Smallridge and Cenk Efe Cenk Efe, Director of Pearl France, added: “We are honoured to be launching Pearl France in Antibes. French clients value elegance, craftsmanship, innovation, and discretion; qualities that Pearl embodies in every detail. The response so far has been exceptional, and we look forward to growing the brand’s legacy along the Côte d’Azur and beyond.”This opening follows the establishment of Pearl Germany and Pearl Gulf earlier this year.Founded in 1998, Pearl Yachts has established itself as one of the UK’s leading shipyards, specializing in designing luxury motor yachts known for their voluminous interiors, opulence, and design excellence. Credits: Pearl Yachts
September 16, 2025