Branded Content

Viken Group has introduced its latest innovation in the luxury cruise yacht sector – the 196-meter REI. Developed as a collaborative effort between the three brands of the Viken Group – TDoS (Tillberg Design of Sweden), Hot Lab, and Thalia Marine – the project aims to set new standards in sustainable and exclusive cruise experiences.The REI project solidifies Viken Group’s position as a pioneer in the luxury cruise yacht segment. The vessel, designed to accommodate up to 112 guests and 125 crew members across its 10 decks, features a beam of 28 meters and offers a unique blend of adventure, sustainability, and exclusivity.“We are thrilled to introduce REI. The 196-meter project is the perfect illustration of the combined offerings of the Viken Group, where we manage exterior styling, engineering, master planning, and interior under one umbrella,” said Fredrik Johansson, Co-Founder of the Viken Group and Executive Director of TDoS. “This approach helps our clients streamline the process dramatically, control investments, and optimize outcomes for both guests and operators.”The yacht’s design features a streamlined exterior inspired by nature, combining technical, industrial, and automotive aesthetics with dynamic curves. In contrast, the contemporary interior offers a tranquil environment with adjustable lighting and tactile materials, providing a rare digital detox experience for guests.REI’s design focuses on balancing private and public spaces, featuring numerous dedicated areas for exclusive use. Notable amenities include duplex suites with private winter gardens and pools, massage areas, double-height windows showcasing panoramic views, and a stunning forward infinity pool.Sustainability is a key aspect of the design, with multiple propulsion options including electric, hydrogen, solar, and wind power. The vessel also includes a secondary 27-meter expedition vessel for easy embarkation and disembarkation, powered by electric or solar energy.The onboard experience is designed to be ever-evolving, with entertainment, activities, and menus adapting to the time of year and location. The exploratory dining concept, themed ‘from sea, to land, to sky,’ offers a diverse culinary journey.“The market for cruise yachts is currently looking very promising,” said Antonio Romano, Commercial and Marketing Director at Viken Group. “Thanks to our three brands – TDoS, Hot Lab, and Thalia Marine – Viken Group can harness our unique expertise across superyachts, cruise ships, and refits, meaning we are perfectly positioned to make our mark.”The REI project represents a significant advancement in the luxury cruise yacht sector, combining innovative design, sustainability, and an unparalleled guest experience.Credits: Viken Group

The 60 Sunreef Power Eco electric catamaran has been named Catamaran of the Year 2025 in the Multipower category. The award was presented on April 23 during the International Multihull Show in La Grande Mothe, France. The prestigious accolade is granted by Multihulls World magazine to recognize the most innovative and outstanding catamarans in the industry.The 18m catamaran features an advanced solar energy system with photovoltaic panels integrated into the hulls, bimini roof, and superstructure. Powered by two electric motors, the vessel benefits from a continuous supply of clean energy, delivering a smooth and environmentally friendly sailing experience.A key feature of the 60 Sunreef Power Eco is its special ultralight battery, which enables silent and vibration-free operation. The catamaran is designed for comprehensive 360° sustainable sailing, incorporating an energy-efficient air conditioning system and eco-friendly materials in its finishes. Sunreef Yachts was founded by Francis Lapp in 2002 in Gdansk, Poland. Since then, the shipyard has been designing and manufacturing luxury sailing and power multihulls. Credits: Sunreef Yachts

The inaugural World Yachting Summit in Monaco convened over 200 participants from 20 countries, including industry leaders, regulators, and innovators, to address critical challenges facing the sector. Modeled after global forums like COP and Davos, the three-day event featured 19 panel sessions and 8 keynote talks focused on sustainability, modernization, and generational engagement.Keynote speaker Jean-Claude Biver, former CEO of Blancpain and Hublot, emphasized innovation through his "first, unique, different" philosophy, while Azimut Benetti's Giovanna Vitelli led discussions on practical sustainability measures. A SMART framework emerged from debates:Sustainable: Industry must transition from compliance to climate leadership, per DNV's Barbara Sanches and Energy Observer's Victorien Erussard.Modern: Calls for transparency in listings and standardized regulations for emerging destinations.Attractive: Shift needed from ostentation to purpose-driven experiences for younger demographics.Resourceful: Unified advocacy and economic impact storytelling urged, mirroring aviation sector models.Transformative: Early marine education and human-centric design identified as priorities.Albert Manzone of Société des Bains de Mer highlighted Monaco's stability as a blueprint for resilience. Closing sessions noted geopolitical and labor challenges, with cautious optimism about adapting to sustainability demands and experience-focused ownership models.The Summit was co-organized by M3 and OMNIYAT. M3 CEO José Marco Casellini stated: "WYS 2025 leaves a lasting impression... establishing itself as a driving force for innovation and strategic thinking about the future of yachting."A second edition is planned for 2026 to continue progress on these initiatives.Credits: World Yachting Summit

Northrop & Johnson has listed the brand-new Absolute 56 Flybridge for sale at EUR2,033,250, with yacht brokers Jeffrey Chan and Martin Holmes representing the vessel. The Italian-built motor yacht combines performance with contemporary design, featuring Volvo Penta IPS engines for efficient cruising and joystick docking.The 56 Flybridge offers a full-beam master suite positioned forward for panoramic views, along with three guest cabins and a separate crew cabin. The aft galley connects the cockpit and saloon, enhancing indoor-outdoor flow, while floor-to-ceiling windows provide natural light. High-end finishes include polished cabinetry and sleek countertops.On deck, the yacht maximizes space with an expansive flybridge featuring a U-shaped dining area, wet bar, and lounging zones. An optional hardtop includes solar panels for energy efficiency. The foredeck includes a lounge with sunpads and a convertible teak table, while the hydraulic swim platform at the stern functions as a beach club with retractable stairs for water access.Designed for comfort and reliability, the Absolute 56 Flybridge is available for immediate delivery. Buyers seeking a turnkey, high-performance motor yacht can view the listing through Northrop & Johnson.Credits: Northrop & Johnson

Henk de Vries III will retire as Director of Feadship and CEO of Koninklijke De Vries Scheepsbouw on 1 May 2025, concluding nearly four decades of leadership in the superyacht industry. He will transition to an Ambassador role for Feadship while maintaining involvement as a non-executive board member and shareholder of the family-owned shipbuilder.Henk de Vries De Vries joined the company in 1987 and became a director/shareholder in 1996 alongside his cousin Tom de Vries. Under their leadership, De Vries expanded to seven operating companies with over 1,200 employees. The group remains fully family-owned and holds a 50% stake in Feadship.A proponent of sustainability, de Vries co-founded the Water Revolution Foundation in 2018 and continues as its Board Chairman. The organization focuses on reducing yachting’s ecological impact through science-based initiatives.Leadership transitions to Roderick de Vries as CEO and Operational Director, with Bas Nederpelt assuming the role of Chief Commercial Officer and Feadship Director. The new executive team brings over 80 years of combined experience at De Vries.Henk and Tom de VriesHenk de Vries stated: “The four members of our new executive board bring with them over eighty years of De Vries experience. Their deep understanding of the company ensures it is in very capable hands.”Based in the Netherlands and with roots dating back to 1849, Feadship was formed as a group in 1949 as a marketing partnership between six Dutch shipyards, de Vries Lentch, Van de Stadt, Witsen & Vis, Akerboom, De Vries Scheepsbouw and Van Lent Shipyard, and De Voogt Naval Architects. Feadship is well-known as one of the Netherlands’ most elite yacht builders and delivers superyachts from 50–100+ meters in length.Credits: Feadship